Email Marketing - Efficient Way to Engage and Reach Target Audience.
Email marketing is an extremely effective digital marketing strategy of sending emails to prospects and customers. Executed well marketing emails, turn prospects into customers and transform one-time buyers into regular customers. Email marketing remains the most effective way to nurture leads and turn them into customers despite the rise of social media and unsolicited spam emails.
Email marketing solutions and services.
For small businesses this is the most cost-effective marketing channel in our experience. It is advisable to start with this service before scaling up to the others.
Email marketing informs your customer base of new products. It up sells your new offers to a customer who searches for your products and services.
Consistent delivery of relevant newsletters through email marketing builds loyalty, trust, brand awareness and generates regular customers.
Enables sharing of brand information amongst other similar minded visitors, users, and customers thus unconsciously increasing brand awareness.
Email marketing can go a long way in helping address the specific issues or needs of the users. However, care must be taken to update the database on a regular basis.
Thus, it is better to have the process automated. Automation helps focus on strategies like re engaging customers and follow-ups.
Email Marketing Automation
Email Marketing Automation is a way to build timely, relevant, personalized emails for individual contacts to be sent when they take a specific action. It saves you time because you only have to do the work to plan out your email once and the automation keeps it going. As your business grows and more leads start flooding in, it becomes even more challenging for your sales team to offer incredible experiences to everyone that interacts with your business.
Targeted and personalised content.
- Email automation delivers highly personalised and timely experiences
- Convert prospects into customers and first-time customers into loyal repeat business.
- Create a series of personalised, automated follow-up emails that are sent to a contact after they are added to a list.
Workflows and Automation
- Choose the order, frequency, and targeted content of the message. Once the sequence is set up, the emails are sent automatically.
- Email automation helps you take care of your existing customers as well as new leads which are added to the database.
- Email workflows are an optimised way of marketing to your ideal customers.
Time and Cost Saving
- When everything is automated, it saves employees a lot of time. They can focus on other tasks while the email workflows independently work.
- Large sales team not required to make cold calls every day; they can approach people when they're ready to be contacted.
- Additional admin teams not required to monitor emails being sent out.
From selling your products and services, sharing news, to telling stories our email marketing services will build your campaigns which create optimum reach and impressions. If you already are in possession of bulk customer data, we can remove much of the manual tasks with the help of pre-built marketing automation.
With targeted email marketing services, Returns on Investment (ROI) can be calculated accurately. Additionally, ROI would be higher thanks to the low investment required to set up the channel. We can give you detailed reports on how you have connected with your audience, with the email marketing list services which we help you to set up.